How to get a newspaper to write an article about your business

How to get your business featured in a magazine

Source Newspapers receive dozens of emails a day from groups looking for coverage or hoping to have someone write a story to promote an upcoming event. I wanted this to run in fitness, not yoga magazines, since their reach was far wider. Identify the journalists who write the kind of articles you would like to be in. Investor and partner interest. Start by researching the kind of stories that have been covered — ideally over a number of weeks or months — and you'll have a much better chance of success. Most newspapers are run on a skeleton staff with reporters working anything up to 14 hours a day, only leaving the office for face-to-face meetings when absolutely essential. It's fine to offer the same story to different programmes or publications — as long as you're upfront about what you're doing.

But if you do want to use it and can publish it within the next [deadline] then I definitely want you to have it.

Contact Author By presenting an editor with a brief event package, you're more likely to get coverage before and after the event. That means getting quoted or featured in niche industry publications like Inside Self Storagesince we do a lot of work with self storage companies.

how to get press coverage for your small business

They may have to choose between several events taking place at the same time. What do you think is the best way to present it all? If possible, you should try to provide the following Event photos - have a volunteer designated to take photos of the event If the event was a fundraiser, provide details of funds raised Provide a few brief paragraphs about what took place and who spoke at the event Provide a contact person who can provide an interview if needed Also, be courteous.

How to get a newspaper to write an article about your business

Share via Email "You may like the idea of coverage in the Sunday Times, but if your ideal customer reads the Sun, you could be wasting your time. It's fine to pitch ideas over the phone too. The only question was how quickly I could get together participants for a full study. Share it! The priority can change from day to day. Do not follow up too much. For example, supporting a local school by conducting a backpack drive every year is a newsworthy event you can announce in a release. She is also the author of several nonfiction trade publications, and, in , had her first young-adult novel published by Glass Page Books. I mean, this is what he gets paid for, right? Try and dictate the exact wording of an article. But, instead of waiting for something to come along, I decided to create it. The article featured new businesses that had, with no effort to exploit the events of , ended up getting an economic bump, while pretty much every other business in Manhattan was crumbling. There are lists of pitch templates out there. There may be a few who do it just for fun, but many are building a personal brand that they use to sell books, get speaking gigs, improve their job prospects, land clients, or sell product. Please be reassured that if your story has been selected on editorial merit, there is no obligation whatsoever to take out advertising with the newspaper although you may decide to do so of your own accord, which is quite a different matter.

We can see through you in 0. Ask the charity to mention your sponsorship in their public relations materials as well for a chance to double your coverage.

how to get a press release in local newspaper

That one video launched our multimedia division, which has grown to 5 videos and dvds, with more on the way later this year.

Forbes has perhaps staff writers, and over 4, unpaid contributors.

Being featured in a magazine

Follow them for a while. And don't take it personally if people are a bit short on the phone, as newsrooms are busy places. Keep an eye out for local events that are sure to attract media attention, and deliberately get your startup involved. Building a media profile can take months or even years, so don't be disappointed if you're not an overnight success. Less important, less urgent articles get pushed to the back, and more important articles are placed at the front. If we want to write your article, we have to postpone a different article. While there are no hard and fast rules, weekly publications tend to work a week ahead and dailies a day or two ahead, but some plan further in advance this is usually referred to as the lead time. If you're not confident in your writing skills, consider outsourcing the job to a freelance writer. That one video launched our multimedia division, which has grown to 5 videos and dvds, with more on the way later this year. Nor did I have any connections, myself. In my previous job, I worked as a journalist for several regional newspapers and, I have to say, often dreaded dealing with local business owners. Steer clear of generic email addresses e. If you want me to write an article about your company, help me out before you even pitch me on it. Bear in mind that there can be rivalry between different publications - even on different sections of the same newspaper.

If you're not confident in your writing skills, consider outsourcing the job to a freelance writer. Share via Email "You may like the idea of coverage in the Sunday Times, but if your ideal customer reads the Sun, you could be wasting your time.

Do not follow up too much. You might also consider asking colleagues to nominate you.

how to get an article published in a local newspaper
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How to Get a Newspaper to Write an Article About Your Event